“For its 2014 annual report, Wills Eye Hospital wanted to showcase its efforts to provide better care for patients, increase the hospital’s presence in the community, and advance the field of ophthalmology through research and education. We developed an additive solution that layered elements on top of each other in a frenetic, expressive style. With overlapping patterns, fluorescent colors and bold typography throughout the book, more is definitely more.” 48 pages, 10 x 12, 4-color plus 2 PMS, fluorescent ink, saddle stitch. Typefaces: Brioni, Helvetica Inserat.