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Christian Helms, designer
The Hold Steady, client
"The band's Boys and Girls in America album explores themes of youth, love and faith in front of a backdrop of music and drug culture. At its center is a line from Kerouac, on which the poster is based. The posters were scored and hand-torn, creating a piece that communicates through a unique marriage of application and material. Even as the studio has grown into working on larger-scope design and branding we've maintained a long-term relationship with the band, as clients and friends. It's something that happens often, and that I hope speaks to the way we work with clients."
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